ABC Documents - ABC Enterprises Product Charter

Determining the product's compatibility with ABC style and quality

  1. All output from ABC Enterprises must be compatible with ABC style and quality.The key element which determines this compatibility is the sufficiency of the product's relationship to ABC programs or concerts.

    This relationship can either be:

    • a direct relationship between the product and an ABC program or concert;
    • a link between the product and the ABC's role and values as expressed in its programming and Charter.
  2. Products which fall into the second category, ie those which are linked to the ABC's role and values, must reflect the thrust of programming and Charter objectives.

    Such products will include:

    • high quality work which would stimulate debate on contemporary issues particularly in Australia;
    • fine works of intellectual enjoyment;
    • works created and produced by Australians reflecting the diverse cultures of Australian society;
    • quality Australian classical and contemporary music;
    • quality children's material;
    • works reflecting unique and distinctive artistic and intellectual endeavour;
    • sporting and life-style material with strong link to Australian culture.
  3. Products developed in this category should not duplicate materials readily available through other commercial outlets.

  4. Where the sufficiency of the relationship with ABC programs, concerts or the ABC Charter is in doubt, a final decision on a product's inclusion in the Enterprises product range will be determined by ABC Enterprises Board of Management. Once a product has been accepted under the threshold criterion of compatibility with ABC style and quality, other editorial, financial and marketing criteria will be applied to the product including:

    • the technical quality of the material;
    • the existence of a market niche which will give the product a life of at least six selling months;
    • demonstrated audience or consumer demand;
    • the ability of the product to contribute to Enterprises' financial objectives, as documented in the business plan;
    • the need for Enterprises to provide a 'service' in respect to this product;
    • the contribution of the particular product to a balanced catalogue, both within its own product category and between product categories.

Co-Publishing

In all publishing, production or merchandising ventures involving non-ABC parties, of goods and services endorsed by the ABC, ABC Enterprises will:

  • exercise appropriate quality control over the relevant good or service;
  • exercise appropriate editorial control in relation to content;
  • exercise appropriate approval rights in relation to packaging and advertising material.
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